Sales Structure
Review sales by day, time, menu, channel, and customer segment.
MANAGEMENT & SALES
Improve the business system, not just the advertising
Weak sales rarely have a single cause. We separate customer count, average ticket, repeat visits, cost structure, menu contribution, labor, and customer experience to set priorities.
Consulting Focus
Menu & Cost
Analyze contribution margin, yield, waste, pricing, and preparation complexity.
Customer Experience
Find friction in search, reservation, order, waiting, service, payment, and review response.
Renewal Decisions
Compare improvement, repositioning, and business-conversion options using cost and risk.
DECISION FRAMEWORK
Four questions that separate the causes of weak sales
Advertising and discounts are visible actions, but durable recovery starts by separating customer count, ticket size, repeat visits, menu contribution, and cost.
Which customers declined, and when?
Break sales down by day, time, channel, new customers, and repeat customers.
Do high-selling items create profit?
Compare volume with yield, packaging, platform fees, labor time, and waste.
Where does the customer journey lose conversion?
Review search, menu, booking, waiting, ordering, service, payment, and review response.
Can current operations absorb target demand?
Check peak capacity, task allocation, training, waiting time, and labor productivity.
Process
Collect operating data
The detailed scope and deliverables are adjusted to the project.
Diagnose field and numbers
The detailed scope and deliverables are adjusted to the project.
Prioritize actions
The detailed scope and deliverables are adjusted to the project.
Measure and refine
The detailed scope and deliverables are adjusted to the project.
SERVICE DATABASE
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Detailed Services
Diagnose sales, menu, marketing, costs, people, customers, and store operations using actual operating data.
Sales Growth
Break sales into customer count, average ticket, visit frequency, and channel performance.
Sales AnalysisAnalyze sales by day, time, menu, channel, customer type, and promotion.Average Ticket ImprovementImprove bundles, add-ons, price architecture, ordering flow, and product mix.Repeat-Visit StrategyIncrease return visits through customer experience, reviews, loyalty offers, and follow-up messaging.
Menu Development
Improve menu architecture using sales performance, margin, preparation efficiency, and brand direction.
Menu DiagnosisReview sales volume, contribution margin, food cost, complexity, and customer response.New Menu DevelopmentDevelop sellable products that fit demand, brand identity, equipment, and staff capability.Menu RenewalRemove weak items and improve pricing, composition, naming, photography, and menu-board flow.
Marketing
Connect search, local visibility, social media, delivery channels, and offline promotion to store operations.
Naver Place OptimizationImprove keywords, photos, menu information, reviews, updates, and local discovery.Social Media MarketingDesign content themes, production cadence, engagement, and conversion to visits.Local MarketingConnect apartments, offices, local communities, offline promotions, and neighborhood partnerships.Delivery App MarketingReview ranking exposure, menu design, reviews, coupons, advertising spend, and contribution margin.
Operations Management
Improve profitability and consistency through cost, people, customer, and store standards.
Cost ManagementControl ingredient yield, purchasing, waste, recipes, selling price, and variance.Workforce ManagementImprove roles, schedules, training, productivity, communication, and labor-cost structure.Customer ManagementBuild practical processes for complaints, loyalty, customer records, and repeat visits.Store DiagnosisReview the store as a whole: layout, service, menu, numbers, hygiene, and customer journey.
DELIVERABLES
What should remain after consulting
Cause Map
Connect customers, ticket, menu, channels, cost, and operating bottlenecks.
Menu Decision Matrix
Classify items by volume, contribution, production, customer response, and brand role.
30/60/90-Day Plan
Start with low-cost tests and define owners, completion, and review dates.
Performance Dashboard
Track customer count, ticket, repeat, cost, waiting time, and reviews—not sales alone.
FAQ
Frequently Asked Questions
Can I consult without organized POS data?
Yes. We use available card, delivery, bank, purchase, and payroll data and add short-term field records.
Will more advertising restore sales?
Not always. If unit margin or operating capacity is weak, more orders may increase losses and complaints.
Do you review price and menu reduction?
Yes. Price, portion, sets, and menu count are reviewed with contribution, choice, and kitchen load.
Is an on-site visit necessary?
Documents can be reviewed online, but flow, service, waiting, kitchen, and storefront issues may require a visit.
How long should results be measured?
Weekly and 30/60/90-day measures are used to separate short events from structural improvement.
Find where sales leak before increasing the ad budget
Share recent sales change, the cost you worry about, leading items, and repeated customer complaints.