AI · DATA · FIELD CONSULTING
Practical startup consulting and business education for food-service operators
We combine field experience, business data, and AI tools for restaurant startups, small-business improvement, franchise headquarters development, education, and Korea market entry.
Restaurant startup & operationsSmall-business and public educationFranchise system development
SERVICES
Choose the stage that matches your business
Each service page provides its own criteria, required data, process, outputs, and consultation path.
Startup Consulting
Support from startup preparation and business selection to location analysis, business planning, and launch execution.
View details →Management & Sales Consulting
Diagnose sales, menu, marketing, costs, people, customers, and store operations using actual operating data.
View details →Franchise Consulting
Build a franchise model, headquarters structure, legal preparation, operating standards, and expansion system.
View details →Education & Lectures
Practical programs for founders, small businesses, restaurant operators, franchise companies, and public institutions.
View details →AI Business Diagnosis
AI-based preliminary diagnostics for founder readiness, location, sales, marketing, and franchise systems.
View details →About the Institute
K Startup Research Institute solves restaurant, small-business, franchise, and education challenges using field experience, data, and AI.
View details →
30 YEARS FIELD EXPERIENCE
Kang Jong-heon, Lead Consultant
Field experience in restaurant startup, store operations, franchise systems, education, publications, and media is connected to practical decisions and implementation.
KOREAN INSIGHTS
Latest field articles from the Korean CMS
These articles are currently published in Korean. The international service pages provide localized guidance and consultation paths.
Original Korean article
개업 직후 매출이 예상보다 높아도 재방문·현금 잔액·업무 재현성부터 검증해야 한다
오픈 효과로 생긴 혼잡과 총매출만으로 수요가 안정됐다고 판단하면 고객경험 저하와 과잉 확장을 놓칠 수 있다. 시간대·메뉴·채널별 매출과 운영 오류를 함께 기록해야 한다.
Original Korean article
초보 창업자의 메뉴 축소, 판매량보다 공정 공유와 피크타임 처리 능력으로 결정해야 한다
주력메뉴를 중심으로 식재료와 조리 공정을 정렬하면 재고·폐기 위험과 품질 편차를 함께 낮출 수 있다. 메뉴 수의 정답보다 현재 인력과 설비로 반복 생산할 수 있는 범위를 찾는 것이 우선이다.
Original Korean article
배달 매출이 늘어도 이익이 줄어드는 점포, 정산액·주문별 공헌이익·채널 손익을 따로 계산해야 한다
배달앱 주문금액만으로 수익성을 판단하면 플랫폼 비용과 할인, 포장비, 광고비가 가려질 수 있다. 정산 주기와 비용 반영 기간을 맞춘 뒤 메뉴와 채널별로 남는 금액을 비교해야 한다.
FAQ
Frequently Asked Questions
What consulting services are available?
Restaurant startup, trade-area and location, menu and cost, sales improvement, store operations, franchise headquarters, Korea market entry, and public-sector education.
Is the first consultation paid?
A light 15-minute phone diagnosis is free. On-site visits, data analysis, reports, and execution support are quoted after the scope is confirmed.
Can I make an investment decision based only on the AI diagnosis?
No. The AI diagnosis is a preliminary screen. Actual investment requires local demand, costs, operating capability, contracts, and on-site verification.
Do you support overseas brands entering Korea?
Yes. We support feasibility review, localization, pilot-store planning, headquarters setup, manuals, training, and franchise incubation.
1:1 CONSULTING
Discuss your project
Tell us your country, business stage, budget, location, and current challenge. We will identify the right first step.